Rising to the Challenges of a Tough Year for California Agriculture
To say 2021 has been a tough year for many California farm families is putting it lightly. Devastating drought, wildfires, labor issues, trade disruptions and supply chain logjams are just a few of the things that have made life difficult for many of our customers and community members. That’s the bad news.
The good news: Resilience. California agriculture faces challenges every season. You — like generations before you — have persisted through major challenges and continue to advance world-class crop production. In other words, you’ve survived and emerged stronger than ever.
Our team here at Grow West® has been here before, too. After five decades of independent ownership, our operations and staff have been here alongside our customers and partners through many ups and downs. Experiencing years like this helps us overcome the physical, mental, and business challenges that lie ahead and helps us both celebrate wins and learn from losses. As you reflect on the lessons from 2021 and prepare for 2022, the Grow West team is preparing, too. We are busy taking steps necessary to meet your needs in the ever-evolving “new normal.” What sets us apart is our focus on your operational success for the long haul.
One way we’re doing this is changing how we manage crop protection product inventory. We know you don’t have time to wait when facing crop decisions, so we’re adjusting how we forecast product demand and working with our suppliers and distributors to ensure when you call, we’ve got you covered. We’ve all learned a lot since supply chains started breaking in the last two years, and we’re confident that education will help us overcome future logjams. You can continue to count on Grow West to have the products, expertise, and service you require, when you need it.
We’re also working toward a more sustainable future, not just for our growers, but the entire state of California. With new solar power installations at several locations, we’re able to harvest the energy Mother Nature provides. It will enable us to lower our carbon footprint, futureproof our energy needs and ensure we’ll be powered up when you need us. And just like our progressive customers in agriculture, we’ll continue to grow our solar power generating capabilities as the technology evolves with an eye on forging a sustainable future, both environmentally and economically.
Yes, it’s been a challenging year for California agriculture. But at Grow West, we’re optimistic that by working together and thinking ahead, we will continue to make California the heartbeat of American agriculture. Here’s to a brighter path ahead in 2022.
President + CEO